The Brunel Asset Management Accord outlines the expectations and concerns of asset owners regarding the performance and behavior of fund managers. It emphasizes long-term value creation and adherence to investment principles over short-term performance.
Short-term Underperformance: According to the Brunel Asset Management Accord, short-term investment underperformance is not a primary concern as long as the manager adheres to the agreed investment principles and processes. The focus is on long-term performance and value creation​​.
Taking Lower Risk: A concern for asset owners is when a fund manager takes lower risk than specified in the investment mandate. This behavior can result in underperformance relative to the expected return profile and does not align with the investment strategy agreed upon with the asset owner.
Generating Above-average Returns: Generating returns consistently above the industry average is generally viewed positively and not as a concern unless it involves taking excessive risks or deviating from the investment principles.
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