A service provider has launched a new app to support collaboration that is easy to use, and is popular with consumers from many markets
B.
An organization transitioned a large number of its services to a cloud provider to remain competitive In their market
C.
A mobile phone provider has adopted a new operating model in response to threats from the competition which has resulted In the provider becoming the market leader
D.
A software provider has developed a new satellite navigation system for the serf-driving cat market that has become the system of choice for car manufacturers
A software provider has developed a new satellite navigation system for the self-driving car market that has become the system of choice for car manufacturers is an example of industry disruption. Industry disruption is about creating new markets or value propositions that challenge or replace existing ones. The software provider has created a new value proposition for the self-driving car market that has disrupted the existing satellite navigation systems and gained a competitive advantage. References: ITIL 4 Leader: Digital and IT Strategy, page 37-38
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