Salesforce Marketing Cloud Consultant Marketing-Cloud-Consultant Question # 45 Topic 5 Discussion

To integrate a new dataset with pre-existing contacts, Northern Trail Outfitters should create a new data extension and link it to the other data extension. A data extension is a table that stores data in Marketing Cloud, such as contact information or purchase history. Data extensions can be linked by common fields or attributes using Contact Builder or SQL queries. References: https://help.salesforce.com/s/articleView?id=sf.mc_es_data_extensions.htm &type=5