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CIMA Operational E1 Question # 48 Topic 5 Discussion

E1 Exam Topic 5 Question 48 Discussion:
Question #: 48
Topic #: 5

According to Ansoff, which of the following marketing strategies should be adopted when introducing an existing product to a new market?
A.

Market penetration

B.

Product development

C.

Diversification

D.

Market development

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Actual exam question for CIMA E1 exam by Sable53308 at May 2, 2026, 11:21:57 PM

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