Which of the following best explains the importance of communicating with staff regarding the official public communication plan related to incidents impacting the organization?
A.
To establish what information is allowed to be released by designated employees
B.
To designate an external public relations firm to represent the organization
C.
To ensure that all news media outlets are informed at the same time
D.
To define how each employee will be contacted after an event occurs
Communicating with staff about the official public communication plan is important to avoid unauthorized or inaccurate disclosure of information that could harm the organization’s reputation, security, or legal obligations. It also helps to ensure consistency and clarity of the messages delivered to the public and other stakeholders.
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