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Exam PMI-PBA All Questions
Exam PMI-PBA All Questions

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PMI Professional in Business Analysis PMI-PBA Question # 47 Topic 5 Discussion

PMI-PBA Exam Topic 5 Question 47 Discussion:
Question #: 47
Topic #: 5

A company has completed a major project within time, cost, and scope and satisfied high-level quality standards and marketing requests. However, the product was considered a complete failure by shareholders and the market due to low return on investment.

From the business analysis perspective, the main reason for this business failure was a failure to:


A.

set the product positioning.


B.

review and evaluate market expectations.


C.

gather the appropriate usability requirements.


D.

establish measurable success criteria in the business case.


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