The LenoxSoft marketing team compiled a spreadsheet of all attendees who visited their tradeshow booth...

Question

The LenoxSoft marketing team compiled a spreadsheet of all attendees who visited their tradeshow booth at a recent event in Chicago. They realize not everyone at the event may be interested in their product so they create new leads in Salesforce for individuals who have submitted an interest form on their website in addition to attending the event.
All new leads from the event should be evenly distributed to their Chicago Sales User Group.
What would be the optimal sequence to meet these requirements?

Accepted Answer

B.

. A Import prospects and add to "Chicago Event" list > Run an automation rule to "Assign prospect to

user in group" based on the criteria "Marketing Cloud Account Engagement form :: -Any- :: Was completed successfully" AND "Prospect List :: is member of :: Chicago Event"

Answer

A.

Run an automation rule for each user in the Chicago Sales User Group to "Assign prospect to user"

based on the criteria "Prospect form :: -Any- :: Was completed successfully" AND "Prospect List :: is member of :: Chicago Event" > Import prospects and add them to the "Chicago Event" list

Answer

C.

Run an automation rule to "Assign prospect to user in group" based on the criteria "Marketing Cloud Account Engagement form :: -

Any- :: was completed successfully" AND "Prospect Event :: is :: Chicago Event" > Import prospects and add them to the "Chicago Event" list

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Salesforce Consultant Marketing-Cloud-Account-Engagement-Consultant Question # 29 Topic 4 Discussion

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