Salesforce Application Architect Data-Architect Question # 7 Topic 1 Discussion

Making use of a third-party tool to help merge duplicate Contacts across Accounts and using Data.com to standardize Contact address information to help identify duplicates are two solutions that UC should implement to cleanse their data and have a single Contact across departments. A third-party tool, such as an app from the AppExchange, can provide advanced features and capabilities for findingand merging duplicate Contacts across different Accounts, based on various criteria and rules. Data.com can provide address verification and standardization services that can enhance the quality and consistency of Contact address information and make it easier to identify duplicates. The other options are not feasible or effective for cleansing the data, as they would either not work across different Accounts, not address the root cause of duplication, or not provide sufficient functionality for merging duplicates