View all detail and faqs for the Certified-Strategy-Designer exam
Cloud Kicks (CK) is creating a loyalty program to deepen the engagement of its customers. CK has arrived at a concept that meets its brief, but the developer remains skeptical.
Which approach should the strategy designer take to get the developer's support?
Cloud Kicks' existing customers are loyal, but the company believes its total addressable market is larger.
What should their strategy designer explore to increase market share?
A strategy designer is pitching a vision presentation to their customer's lead to get final approval for a new project. The lead is not comfortable or familiar with design thinking and has been distrustful of the process so far. Investing in this new initiative will put their reputation on the line.
Which strategy should the designer employ to communicate the vision?
The design team at Cloud Kicks has designed a desirable solution for customers that is viable to the company's business model. The strategy designer on the team now needs to determine the feasibility of the solution.
Which three main areas should be focused on to assess feasibility?
During requirements discovery for a new mobile app for Cloud Kicks, different business
units are proposing conflicting requirements for some of the key use cases. which methodology
should be used to resolve conflicts and promote consensus?
A project team at Cloud Kicks is underpressure to solve customer supply chain issues across multiple locations. The strategy designer proposes they do some analogous research.
What should the team look to study?
A startup company that develops machine learning tools that track the performance of
carbon dioxide and wants enforce perception validity of its data. The company starts by developing a
need statement and a challenge statement.
What is the communality between the two statements?
As part of Cloud Kicks' new self-service strategy, researchers want tocollect personally identifiable information to share in an aggregate format.
Which considerations should a strategy designer share*?
Cloud Kicks has identified the following challenge statement regarding an opportunity for customer service transformation: How might we improve our automated online chat experience to be a preferred channel for our customers to seek information and self-service toots?
Which metric should define a successful transformation outcome?
A strategy designer is facilitating a cross-functional critique on a concept for their company’s new loyalty program.
What should the designer do to ensure all voices are heard, regardless of position?